1-800-Flowers.com
Industry
E-commerce Marketing Motion Design
Client
1-800-Flowers.com
Service
Brand & Digital Design
Date
Ongoing
As Senior Graphic Designer at 1-800-Flowers.com, I create across digital, print, and motion — from campaign videos and social ads to packaging and promotional emails.
My work centers on telling stories that make gift-giving feel personal and emotional. I edit video content for seasonal launches, handle color grading, sound sync, and motion transitions, and design campaign visuals that extend across email and print.
The challenge is keeping a unified look and tone across a brand family that includes Harry & David, Cheryl’s Cookies, and Plants.com — each with its own audience and style.
Deliverables include:
• Edited campaign videos for social and internal promotions
• Seasonal email design and art direction
• Packaging and label design for national retailers
• Digital and print assets that tie the full brand experience together
The result: cohesive storytelling across channels and campaigns that feel warm, fresh, and unmistakably 1-800-Flowers.
